In order to make money with your sites, you have to drive a lot of quality traffic to your websites. To this end you will need to create unique articles in your sites. This will certainly help you to attract the visitors to visit your websites again. You will also need to exchange links with other sites in order to drive even more traffic.
In the past, webmasters would exchange links casually. They would not consider if they should exchange links with a certain site. However, you should never do that. You have to think about it carefully before you exchange links with the others.
You may want to know what you should consider when you exchange links with other sites. Of course you may consider issues such as the pagerank of the site. Besides the pagerank, you will also need to consider other issues.
You will need to consider carefully the relevance of the website you will be linking to. You should only exchange links with sites which are relevant to yours.
Some webmaster may think that it is not a good idea to have link exchange. Link exchange may lower the ranking in search engine. Yet, this should never happen if you are exchanging links with sites which are relevant to your site. Exchanging links with sites which are not related to yours may do harm to your site.
As a matter of fact, link swapping can still be a way to improve your search engine ranking. Yet you have to always keep in mind that you should only exchange links with sites which are related to your site.
In fact, link exchange is not only about search engine ranking. You are trying to exchange links with the other websites in order to drive traffic directly from these websites. As a consequence, you should also consider the locations of the links on the sites.
You should also know that the amount of links exchanged should only be 25% of your link building program. Link swapping should only be a part of your link building campaign.
About the Author:
Anson Hall is an affiliate coach. You can learn more about Make Money Online from his site. You can also learn Affiliate Marketing Guides Tips.
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