This article will examine copywriting rates and wages.
Depending on your expertise and well how you sell yourself, you can earn a little or a lot. Advertising Age reported that in 2005 the average employed copywriter made around $60,000 after bonuses. (quoted from http://www.collegeboard.com)
The income for a freelance copywriter is more difficult to estimate. Some charge their clients for each project while others charge an hourly rate. To help you better understand what a freelance copywriter can make, here are some rough figures from 2005: Freelancers generally charged $1000 to $2000 for a lead generating sales letter and $300 to $400 for a website.
Two out of every five copywriters makes between $50,000 and $100,000 gross income a year. Go ahead and take advantage of some survey results that you can purchase at http://www.excessvoice.com/copyfees.htm. These will help you make the most money and keep you from undercharging yourself.
These figures are all a median from those surveyed, so if you have technical knowledge in a particular field that others don't, then you could earn significantly more money. If you take some time to increase your knowledge and skill level, then you will develop a competitive edge and earn more money.
Hopefully this article helped you better understand what you could earn as a copywriter. If you want more information and more specific numbers then go to the link listed above and purchase some survey results, this will help you immensely.
It is important to note that these rates are a median and only give you an idea of what you could charge. Your exact rates will depend on the market, your expertise, and how well you sell yourself.
About the Author:
For an inside look at the techniques of a sought-after web copywriter, visit the site of Copywriter Ray Edwards. Claim your podcasts, marketing tips, videos and copywriting advice.
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