Lead generation is crucial to online success.
Internet marketers often complain they are not getting enough opt ins. The main reason is their websites don't sell visitors on joining the list.
So, in this article, I'm going to share a proven way to generate leads. I'll even give you a perfect example. You can modify it to drive traffic to your website.
You need to understand why people opt-in to email lists. Once you know why, it's easy to engineer a proper lead capture process. People get on lists because they believe the list owner provides good info. No one has the time or inclination to opt-in to lists they are not interested in.
Offer a free report... or audio... or video. Or a combination. Make it relevant to the prospects. In fact, make sure the free info solves a problem.
If the free giveaway solves a problem, then you gave them value. Now they have a reason to give you their email.
Second, make it easy to join your email list. All you need is the prospect's email address. And maybe their first name. That's it. The more info you require the lower the response. Just ask for the basics. The email address is what you're really after anyway.
Finally, include a free subscription to an ezine as part of your offer. In other words, the prospect opts-in to get the free whatever. They also get your free ezine. This way you can keep in contact with them. Very important.
I'll share with you a sample of a lead capture page for stock market traders. The copy on it could read something like this...
Want bigger muscles?
Read These Free Reports To Discover Five Secrets To Profit-Rich Trades
If you want to boost your cash flow almost overnight... then... you'll want to read these five reports. Because they reveal...
How to get the same trading advantage Wall Street portfolio managers enjoy.
2. How to get free pay per click website visitors and boost search engine rankings at the same time.
3. How to tap into hot email lists made up of perfect customers... and... only pay for access if and when you make a sale.
How to speed up your metabolism so you stay lean while getting hard and ripped.
5. How to get other webmasters to send you customers who are ready, willing and able to buy your products and services on the spot.
Just type your email address in the box below. You'll get all these reports right away... plus... a free subscription to my bi-weekly "Muscle Blaster" ezine.
This lead generation process works. The main reason why is because of its simplicity. You offer valuable info to a market on a specific topic. No need for fancy stuff. The basics of lead generation will always get you farther.
Internet marketers often complain they are not getting enough opt ins. The main reason is their websites don't sell visitors on joining the list.
So, in this article, I'm going to share a proven way to generate leads. I'll even give you a perfect example. You can modify it to drive traffic to your website.
You need to understand why people opt-in to email lists. Once you know why, it's easy to engineer a proper lead capture process. People get on lists because they believe the list owner provides good info. No one has the time or inclination to opt-in to lists they are not interested in.
Offer a free report... or audio... or video. Or a combination. Make it relevant to the prospects. In fact, make sure the free info solves a problem.
If the free giveaway solves a problem, then you gave them value. Now they have a reason to give you their email.
Second, make it easy to join your email list. All you need is the prospect's email address. And maybe their first name. That's it. The more info you require the lower the response. Just ask for the basics. The email address is what you're really after anyway.
Finally, include a free subscription to an ezine as part of your offer. In other words, the prospect opts-in to get the free whatever. They also get your free ezine. This way you can keep in contact with them. Very important.
I'll share with you a sample of a lead capture page for stock market traders. The copy on it could read something like this...
Want bigger muscles?
Read These Free Reports To Discover Five Secrets To Profit-Rich Trades
If you want to boost your cash flow almost overnight... then... you'll want to read these five reports. Because they reveal...
How to get the same trading advantage Wall Street portfolio managers enjoy.
2. How to get free pay per click website visitors and boost search engine rankings at the same time.
3. How to tap into hot email lists made up of perfect customers... and... only pay for access if and when you make a sale.
How to speed up your metabolism so you stay lean while getting hard and ripped.
5. How to get other webmasters to send you customers who are ready, willing and able to buy your products and services on the spot.
Just type your email address in the box below. You'll get all these reports right away... plus... a free subscription to my bi-weekly "Muscle Blaster" ezine.
This lead generation process works. The main reason why is because of its simplicity. You offer valuable info to a market on a specific topic. No need for fancy stuff. The basics of lead generation will always get you farther.
About the Author:
John "Angel" Anghelache has made available a new audio that shows you how to make a fast cash on the Internet as an affiliate marketer. To get your new copy go to... http://www.InternetProfitShortcuts.com
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